Internet, Web-based and now wireless technologies
have radically changed and simplified the
ways companies communicate and conduct business.
This "new economy" business model
will be of greatest benefit to those companies
who use electronic commerce to access powerful
communities of buyers and sellers, including
consumers. E-Commerce will be interactive,
dynamic and real-time within the enterprise,
between enterprises and with consumers.
The resources required in sales, customer
service, and back office functions are greatly
reduced for those companies who automate
product selection, ordering, order entry,
customer service, tracking, and reconciliation.
But to succeed in the 21st Century, businesses
will need to leverage the promise of e--commerce
against the strengths of their traditional
business; this combination of business philosophies,
often referred to as "Brick and Click"
will be the key in helping maintain proper
customer service, efficient fulfillment,
and most importantly profitable revenue
growth for small business.
While large businesses are already taking
advantage of this revolution, we at ADDR.com,
believe that small and mid-sized companies
should not wait any longer to capitalize
on this new combination of traditional and
online business tools. These solutions can
be delivered today for a reasonable cost
and small businesses can revolutionize their
business processes by interacting electronically
with suppliers, customers, and distributors
while improving their physical business
presence. Those small merchants who have
the foresight and courage to lead the way
will radically benefit through electronic
processes that are streamlined, so reducing
purchasing problems, shortening cycle times,
increasing productivity, and ensuring that
corporate spending is tracked, leveraged
and - most critically - lowered. Distributors
and manufacturers can provide their retailers
and consumer outlets with powerful E-Commerce
tools, information and integration –
enabling a smooth and controlled distribution
process to solve some of today's most pressing
business problems. We at ADDR.com look forward
to enabling our small business clients to
participate in the "New Economy"
affordably, easily, and most importantly,
profitably.
